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The Seen: Presenting Chicago’s International Contemporary Art Blog

Collaborating with client EXPO Chicago, we created Chicago’s international contemporary art blog, The Seen, to help promote their brand.

Apr 20 2012 by Emma Niendorf in Editorials
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Salon Buzz: Adding Dimension to the Brand Identity

For luxury salon client, Salon Buzz, we created an online blog that centered on their tagline: Stay Gorgeous. Learn more here.

Apr 6 2012 by Ji-Sook Yim in Editorials
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Wexler Wallace: Using Social Media to Build a Reputation in the Legal Community

For boutique litigation law firm Wexler Wallace, we created a website platform with great respect to how a social media presence could boost their brand.

Mar 28 2012 by Ji-Sook Yim in Editorials
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Royal Caribbean’s New Global Campaign: Connecting People with the Sea

Royal Caribbean’s new global campaign, “The sea is calling, answer it royally,” is a smart and savvy approach to marketing. Explore more here.

Feb 29 2012 by Ji-Sook Yim in Editorials
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Foursquare for The Lofts at Roosevelt Collection: Social Media and Mobile Behavior

As part of our ongoing experimentation with how to use social media in interesting, innovative ways, we test out Foursquare for luxury Roosevelt Collection.

Feb 20 2012 by Makenzie Davies in Editorials

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Since 1992, as an integrated strategic branding agency and Chicago graphic design firm, Otherwise Incorporated has worked with client companies to develop marketing, branding and rebranding strategies and has implemented those strategies through visual identity design, name development, website design and development, graphic design, marketing communications, marketing collateral, print and digital ad campaigns, digital marketing, social media marketing, signage design, environmental graphics and packaging.

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