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LinkedIn Best Practices for Businesses and Brands

As a business or a brand, you can use LinkedIn to create and expand your network, share insight and establish your brand as thought leaders in the industry.

Nov 15 2012 by Ji-Sook Yim in Editorials
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Louis Vuitton & Yayoi Kusama: When Art and Commerce Collide

Luxury fashion house Louis Vuitton has teamed up this season with Japanese pop artist Yayoi Kusama, exploring the intersection of art and commerce.

Nov 2 2012 by Emma Niendorf in Editorials
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A Quick Guide to Website Metrics with Google Analytics

So you’ve built a solid site founded on a solid content strategy. But now what? How do you know how your site’s performing, and track visitors?

Oct 26 2012 by Ji-Sook Yim in Editorials
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On Branding: The Brooklyn Nets

The Brooklyn Nets have moved to their new stadium, the Barclay Center, from New Jersey to New York and with their move came a controversial rebranding.

Oct 22 2012 by Mike Weiss in News
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3 Tips for Measuring Social ROE: Understanding Your Audience

How is my social media program performing? Can our investment in social media be measured? How can I tell if social media is effective?

Oct 8 2012 by Ji-Sook Yim in Editorials

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