We recently rediscovered the ISCC-NBS Method, a book outlining government-issued standards on defining color, and were immediately fascinated.
After attending an Anne Carson lecture “On Corners” at the University of Chicago, we explore the philosophy of corners and its branding application.
Between the history of hand painted advertisements and the rising popularity of social media platforms, murals are the next big trend in branding.
We explore what the meaning of coincidence is – by diving deep into early and modern-day theories of synchronicity. Learn more here.
When watching an Audrey Hepburn movie marathon over the weekend, we were struck that her philosophy of “empathicalism” aligned with our empathic approach.