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An Emoji is Worth 1,000 Words

A new wave of messaging reveals further transgression from ordinary dialogue—applications that allow its users to communicate with only one word.

Jul 7 2014 by Erica Grubman in Editorials
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Vogue Magazine, Instagram, and the Future of Affiliate Marketing

We explore the expansion of affiliate marketing after Vogue Magazine rolls out the feature on their Instagram social media platform.

Jun 10 2014 by Quinten Rosborough in Editorials
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5 Reasons to Stop Reading BuzzFeed Lists

In the hopes to gain the attention of the people reading these lists, here are five reasons to stop reading BuzzFeed lists…

Mar 13 2014 by Erica Grubman in Editorials
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#2013 in Review

We explore the most pivotal moments in 2013 – and the most widely discussed online through hashtags – using an engaging visual.

Jan 14 2014 by Erica Grubman in News
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3 Reasons Turning Down $3 Billion Was the Right Decision

We examine why social media Snapchat did the right thing by refusing a three billion dollar buyout offer from the owners of Facebook.

Dec 17 2013 by Erica Grubman in Editorials

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Since 1992, as an integrated strategic branding agency and Chicago graphic design firm, Otherwise Incorporated has worked with client companies to develop marketing, branding and rebranding strategies and has implemented those strategies through visual identity design, name development, website design and development, graphic design, marketing communications, marketing collateral, print and digital ad campaigns, digital marketing, social media marketing, signage design, environmental graphics and packaging.

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