As social interactions continue to morph, what effect will that have on the consumer’s relationships with companies whose products and services they buy?
At Otherwise, we’re welcoming 2012 by wrapping up 2011 and reflecting on all the changes and progress we made in the last 12 months.
Recently, we were invited to test out Google’s latest approach to social media, Google+. After rocky starts, the platform is seeing swelling interest. Why?