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Life in the JUMP DAO.

Back in January I joined a DAO — a decentralized autonomous organization. It’s called JUMP and it was founded as a community for branding, marketing and advertising professionals to learn about web3. What started by Jeff Kauffman Jr. as 30 people in a group email in June 2021 has mushroomed to a membership in excess […]

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Apr 4 2022 by Nancy Lerner in Metawise
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Let’s Get Meta: An Interview with Chicago’s First NFT Gallery

“imnotArt” is the tongue-in-cheek name for Chicago’s first (and only) physical NFT gallery. What started as a passion project between a group of late-night video gamers quickly transformed into a hub for all-things-NFT in Chicago. We sat down with co-founders Matt Schapiro and Theresa Hojnacki to learn more about the past, present and future of […]

Mar 10 2022 by Madeline Rosemurgy in Breaking the Grid
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By the Community, For the Community

Inspired by the community’s swift mobilization after the protests, we sat down with the Neighborhood Network Alliance and Rebuild Foundationt to learn more.

Jun 18 2020 by The Otherwise Team in News
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The Other Approach to Social Media

At Otherwise, we value the power of a different approach, especially when it comes to our social media work. Learn more here.

Nov 18 2011 by Peter Lillis in Editorials

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Since 1992, as an integrated strategic branding agency and Chicago graphic design firm, Otherwise Incorporated has worked with client companies to develop marketing, branding and rebranding strategies and has implemented those strategies through visual identity design, name development, website design and development, graphic design, marketing communications, marketing collateral, print and digital ad campaigns, digital marketing, social media marketing, signage design, environmental graphics and packaging.

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